Dandelion
Producer form.
CHARACTER IP STUDIO
We create Heugiand friends.
A little encounter. A new story.meta_PCD is an independent IP brand,
creating characters and bringing them into apps, games and stories.
MEET HEUGI
Hello,Heugi.
Heugi is meta_PCD’s
little creature of the soil.
Say hello, take a closer look and discover
the many sides of Heugi.
FIRST TOUCH
A first encounter.
A different form.
Through first touch, Heugi can take one of three representative forms.
Discover Heugi’s formsA LITTLE ENCOUNTER
What will Heugi
encounter first?
Choose an encounter to discover Heugi’s forms.
Start with Heugi’s original form.Original form
Explore every form Wolf
Consumer form.
Fly agaric
Decomposer form.
CHARACTERS IN ACTION
Projects that begin with characters.
We are expanding meta_PCD's characters into apps, photo services, and games.
HEUGI PROTEIN
An iOS app for quick protein and supplement tracking, with results presented on a charming Heugi card.
View app information
TodayFilm
An iOS photo experience: capture twelve moments around a daily theme, then rediscover them as developed film the next day.
View prototype
HEUGI: ROOTBOUND
A 1v1 real-time strategy game: command Heugi, expand your ecosystem and face a rival strategy.
View game structure
META_FRAME
An iPhone app for discovering scenes through 500 illustrated missions and keeping photos, records, and photo books.
View project introduction
DOIT
A reflective self-management app that turns daily action logs into growth through your character and Traits.
View project introduction
META_PCD : CYCLE
A one-handed puzzle where you select connected matching tiles to complete the P → C → D cycle. Restore the soil, meet different Heugi companions and bring a little garden back to life.
Explore CYCLE